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Nike and FC Barcelona have unveiled the new Barcelona home jersey for the 2024-25 season.
Celebrating the club's 125th anniversary, the new jersey is inspired by the club's traditions, history and origins and features a unique and symbolic design in blue and maroon, evoking the team's unique character through the ages.
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Paying homage to the club's origins, the jersey references the 1899 jersey, which featured a two-colour design for an elegant and classic contrast.
Continuing the theme of the 125th anniversary, the club promoted the launch of the home shirt with an audiovisual campaign that reinforced two of Barcelona's fundamental concepts: style of play and Catalan identity.
The jersey features Nike's latest performance technology, Dri-FIT ADV, designed to enhance athletic performance. Developed at the Nike Sports Research Laboratory (NSRL) in Beaverton, Oregon, it uses advanced body mapping techniques such as 4D data analysis and computational methods. Thanks to extensive research into optimising flexibility, breathability and ventilation, the 2024-25 season shirt is designed to provide the perfect conditions for Barcelona players to perform at their best, enhancing their playing experience and helping them shine in every game.
Nike's innovative design reinforces the traditional club colours through the lens of light and movement. The home shirt pushes the frontiers of design with a unique colour perspective while maintaining the club's aesthetic.
