Adidas today unveiled Bayern Munich Away Jersey of the new season for five major European clubs, announcing the return of the brand’s iconic Trefoil to the green.
Over the past few decades, adidas has worked to make the Trefoil logo synonymous with modern street style. The trefoil logo has been seen primarily on adidas Originals products and limited edition off-field casual jerseys since 2000. As the brand celebrates its 75th anniversary next year, Adidas is bringing the Trefoil logo back to the soccer pitch, paying homage to the Trefoil’s importance in the history of soccer and recognizing the growing influence of fashion in contemporary soccer.
Bayern Munich away jersey for the 2024-25 season sees the return of the iconic 1970s crest, recalling the days when the ‘Stars of the South’ were a force to be reckoned with in domestic and intercontinental football in the 1970s.
The new jersey combines the club’s iconic red and white colors with the traditional Bavarian diamond pattern, showing the DNA of Bayern and Bavaria. Supplemented with details such as flat knit Polo collar and back collar team name abbreviation, fashion and leisure, the freedom and romance of Bavaria is undoubtedly revealed, so that all “benevolence” both inside and outside the stadium can show their charm.
The second and away jerseys are designed with a casual straight hem, as opposed to the sporty longer hem of the home and away jerseys. A woven trefoil label and plain weave collar and cuffs add to the jersey’s appeal.
Sam Handy, Adidas Senior Vice President, Football Product and Design, said, “Today, soccer and fashion are very much intertwined. Our Adidas Trefoil logo represents sporting elegance, authenticity and purity of style, as well as the collective memory of soccer for many fans. For the brand’s 75th anniversary, we decided to take the combination of sport and fashion one step further and bring the shamrock back to the soccer field.
“We wanted to continue the Shamrock legend by creating a new fashion symbol. The second away jersey presented us with an opportunity for our team to work closely with the club, digging deep into its history and modern culture to find new inspiration. We know that fans often wear the second away jersey off the pitch to make a fashion statement. We have designed these new jerseys with a simple philosophy in mind: ‘beautiful jerseys for a beautiful game’.”
The new jerseys have been developed with Adidas maintaining a close working relationship with the clubs and players. The jerseys feature a lightweight design designed to enhance the players’ athletic performance and help them shine under pressure.
The Player’s Edition jersey features HEAT.RDY technology, a premium fabric that promotes airflow to keep players feeling comfortable. RDY technology in the fan edition, which uses moisture wicking fabrics to keep fans dry and cool.